First-version scope
Which features go in now and which wait. The goal is a working version in users’ hands as soon as possible.
A mobile app makes sense when the user returns regularly and needs something a browser cannot give — notifications, offline use, camera, location. If the requirement is "to have an app", a well-built mobile site usually does the same job for a fraction of the cost.
So the first conversation is about whether an app is the right tool. If it is, we decide what goes into the first version and what waits. An app that tries to do everything at once ships late and usually misses.
We develop for both platforms from a shared codebase, which shortens timelines and maintenance cost. Store submission is part of the work too — Apple’s and Google’s rules are exacting and a rejection costs time.
What it includes
Platform design
An interface built to iOS and Android conventions rather than ported from the web.
Development
A shared codebase for both platforms, connected to the services and systems required.
Testing
Testing on real devices, not only emulators, including older and lower-powered phones.
Store release
Preparing descriptions, screenshots and privacy documentation, plus getting through store review.
How it runs
01 — Definition
What problem the app solves and for whom. This is also where we decide whether it should be an app at all.
02 — Prototype
A clickable prototype of the core screens, tested before development starts.
03 — Iterative development
Working builds at regular intervals that you can test as we go.
04 — Release and support
Store release, then monitoring crashes and feedback afterwards.
What We Do
01
iOS development
02
Android development
03
Cross-platform apps
04
App store optimization
05
Maintenance & updates
Ideal For
·SaaS products
·Marketplaces
·Mobile-first businesses
·Innovative startups
Related Services
FAQ
If a user visits rarely for a one-off action, a site is enough and cheaper. An app is worth it when there is regular use and a need for notifications, offline capability or access to phone hardware. We will tell you honestly if we judge that an app will not return your investment.
We work from a shared codebase for both platforms, which is considerably cheaper to build and maintain. Separate native development only makes sense for very specific performance requirements or deep OS integration — a rare case.
Apps require maintenance — operating systems update annually and the stores require compliance. Support is agreed separately, but it needs to be planned from the start rather than discovered as a surprise a year later.